PAID MEDIA
At No7 Digital, we pride ourselves on offering a comprehensive suite of paid media services meticulously crafted to propel your business toward its strategic objectives. Our seasoned digital marketing experts leverages innovative strategies and state-of-the-art technologies to ensure that your ads capture the right audience's attention. This targeted and tailored approach ultimately leads to the most significant possible return on your investment, helping your business thrive in the increasingly competitive digital landscape.
Comprehensive Paid Media Services for eCommerce Brands
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Search Engine Ads
At No7 Digital, we specialize in online advertising for luxury e-commerce brands, utilizing powerful PPC strategies to drive high-quality traffic and sales. Using Google Shopping and text ads, we ensure that our clients' products appear visible and shoppable on search results pages when customers are ready to buy. Our team expertly manages campaigns across Google AdWords and Bing Ads, focusing on optimized keyword bidding, ad copy that converts, and advanced targeting strategies. By leveraging tools like Performance Max (PMax), we unify ads across Google’s entire inventory, from Search to Display and YouTube, maximizing return on ad spend (ROAS) and effectively scaling our clients’ revenue.
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Social Media Ads
For eCommerce brands aspiring to capture audiences on social media and YouTube, No7 Digital provides an inspiring array of advertising solutions tailored to each platform. We excel in crafting captivating carousel ads for Facebook and Instagram, enabling brands to showcase multiple products or highlight various features within a single, dynamic format. Our social advertising strategies embrace precise audience targeting, retargeting, and lookalike audiences to expand reach. By harnessing TikTok’s innovative ad formats and Instagram’s shoppable features, we empower eCommerce companies to connect with audiences meaningfully, driving brand loyalty and boosting sales through optimized ad placements and engaging content that resonates with online shoppers.
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Display Ads
No7 Digital’s display advertising services give eCommerce brands a competitive edge by capturing audience attention across an extensive network of websites and apps. We use eye-catching banners, video ads, and Google Display ads to ensure maximum reach, and our programmatic buying expertise allows us to bid in real-time for optimal placements. By combining Google’s responsive display ad formats with our tailored creative approach, we drive brand visibility and encourage conversions. Our experience with retargeting and personalized ad content ensures that our client's products stay top-of-mind, turning interested into action and helping brands achieve measurable growth through targeted display ad campaigns.
How We Work
Campaign Planning
Our campaign planning services build the foundation for successful advertising initiatives. We analyse your specific business goals, target audience, and budgetary limitations in-depth to design a well-rounded bespoke strategy that effectively conveys your brand's message. This thorough process includes evaluating various channels—such as social media platforms, SEO, and display networks—to optimise your reach and impact. Moreover, we stay ahead of the curve by informing you of emerging trends, shifts in consumer behaviour, and the latest technological advancements, ensuring that your marketing strategies remain relevant and competitive in an ever-evolving digital environment.
Ad Creation & Optimization
In our ad creation and optimisation phase, we strive to produce captivating and visually appealing ads that resonate deeply with your audience. Our team excels in crafting persuasive ad copy that conveys your brand's message with clarity and impact in a voice that's natural to the brand. Alongside compelling copy, our expert design services create stunning visuals that elevate your advertisements and make them unforgettable. Our commitment to your success is ongoing; we continuously monitor and fine-tune the ads throughout their lifecycle to ensure peak performance. This involves experimenting with A/B testing on various ad variants, analysing engagement metrics, and strategically adjusting bids to yield the highest possible returns on your advertising investments.
At No7 Digital, we pride ourselves on offering a comprehensive suite of paid media services meticulously crafted to propel your business toward its strategic objectives. Our seasoned digital marketing experts leverages innovative strategies and state-of-the-art technologies to ensure that your ads capture the right audience's attention. This targeted and tailored approach ultimately leads to the most significant possible return on your investment, helping your business thrive in the increasingly competitive digital landscape.
Targeting & Segmentation
Grasping the nuances of your audience is vital for the triumph of any advertising campaign. Our targeting and segmentation services tailor outreach by providing profound insights into your target demographics. We conduct thorough research to uncover your ideal customers' characteristics, preferences, and behaviours. Utilising this rich data, we craft a strategic approach that employs advanced targeting techniques across multiple platforms, including programmatic advertising and social media. Our segmentation process guarantees that your campaigns are customised for distinct audience segments, enhancing relevance and engagement and ultimately driving higher conversion rates.
Reporting & Analytics
Monitoring the success of your paid media campaigns is critical for sustained achievement. Our reporting and analytics services deliver comprehensive insights into your ad performance and overall return on investment. We provide detailed reports that cover crucial performance metrics, such as click-through rates (CTRs), conversion rates, and customer acquisition costs. Our cutting-edge analytics tools not only spotlight your successes but also reveal areas ripe for improvement, guiding your future marketing strategies. This data-driven approach empowers you to make informed and strategic adjustments to your campaigns, optimising your advertising efforts for superior results and enduring growth over time.
By utilizing our paid media services, we can help you reach your business goals and maximize your return on investment. Contact us today to learn more about how we can help you succeed in the digital world.